AS AN IDEA

Welcome to the creative studio specialising in both interior design and experiences, including design-led event production and brand activations.

AS AN IDEA brings a refined and cohesive approach to hospitality environments, high-end residential spaces and individual projects, by shaping environments and experiences that are both purposeful and memorable.

INTERIOR DESIGN & CREATIVE SERVICES

Empty outdoor restaurant dining area with wooden tables, rattan chairs with cushions, table settings, lush green plants, and a large chimney in a greenhouse setting.

interior design

We don’t just sit quietly in the background.
Our design is about bold choices, unexpected details, and colour that makes your spaces shine with personality.

Whether it’s a subtle lift or a full-blown transformation, we always focus on creating something that feels expressive and yet unmistakably yours.

INTERIOR DESIGN →
A table with various dishes including a large bowl of stew with a piece of bread, a blackfish dish garnished with herbs, a bowl of pasta with cherry tomatoes and olives, and a plate with bread, fork, and knife.

ENJOY

We believe what you see shapes what you taste. We know that the perfect menu also sits atop the perfect plateware and that cocktails should be sipped from a glass that reflects the same intention.

Interpreting the backdrop that makes a menu shine and evokes a feeling before the first bite touches your lips is one of our favourite parts.

ENJOY →
A decorated dining table with vases of pink and yellow flowers, multiple candles, and menus, set in a dimly lit restaurant with a large three-tiered cake on a display in the background and a bar area.

THE MOMENT

We curate one-off events with a strong sense of story and atmosphere. From intimate dinners to large scale installations, we have you covered.

With us, every detail matters. We build worlds that feel immersive, cohesive, and full of character.

THE MOMENT →
Outdoor seating area with yellow plaid umbrellas, lounge chairs with matching cushions, large white potted plants, and a view of white buildings on a hillside under a clear blue sky.

STAY A WHILE

Collaborations, activations and take-overs – the blending of brands whilst maintaining individual identity and purpose can be tricky.

Our ideas cut through the middle and create experiences and environments that people remember. Drop the predictable approach and let’s dream a little differently.

STAY A WHILE →